
When Reba McEntire married her steel guitar player and tour manager, Narvel Blackstock, on a boat at Lake Tahoe on June 3, 1989, the newlyweds almost immediately turned their partnership into one of the largest independent business operations in Nashville.
Blackstock had joined McEntire’s road band in 1980, spending years hauling gear and playing steel guitar before stepping into her management following her 1987 divorce from rodeo champion Charlie Battles. Together, McEntire and Blackstock founded Starstruck Entertainment in 1988, bringing her touring, bookings, and financial operations under their own control rather than handing percentages to outside agencies.
By the mid-1990s, their venture had outgrown typical management offices. The couple constructed a striking glass-and-granite headquarters at 40 Music Square West on Nashville’s Music Row, anchoring the roundabout with two recording studios and executive suites.
Inside that building, the division of labor was clear. McEntire focused on recording and performing, while Blackstock handled the contracts, investments, and day-to-day corporate expansion.
Under the Starstruck banner, their footprint grew far beyond her concert tours. The company launched music publishing, construction, trucking, and book publishing divisions, alongside a thoroughbred horse farm and a private jet charter service.
As an artist management powerhouse, Starstruck also guided the careers of other major acts, eventually representing Blake Shelton and Kelly Clarkson. At the same time, Blackstock helped steer McEntire outside country radio into film roles, her acclaimed 2001 Broadway run in *Annie Get Your Gun*, her six-season television sitcom *Reba*, and a longtime Dillard’s lifestyle line of clothing, footwear, and home goods.
For twenty-six years of marriage and thirty-five years of working side by side, McEntire relied on that structure completely. As she later told *Esquire*, everyone around her handled the logistics and finances so that all she had to do was get up and sing.
Even on vacations to recharge, she recalled that within three days the two of them would start mapping out their next business project. That arrangement ended abruptly in 2015 when the couple separated and finalized their divorce that October, an outcome McEntire publicly admitted she had not wanted.
At age sixty, she lost both her husband and her longtime manager at once. When the marriage ended, much of her management infrastructure stayed with Blackstock at Starstruck, leaving McEntire to admit she felt “scared to death” as she faced the business side of her life alone.
Rather than slowing down or handing her career to another large corporate firm, McEntire stepped out of Starstruck Entertainment in early 2016 and launched her own company, Reba’s Business, Inc. She recruited former Starstruck marketing vice president Justin McIntosh and longtime assistant Leslie Matthews to help run her daily operations while she took the lead seat at the table herself.
For the first time in decades, McEntire sat in the strategy meetings, reviewed her own budgets, and learned the everyday costs and contract details she had once left entirely to Blackstock. Close friends encouraged her through the transition, reminding her that even if she had not known how much a gallon of milk cost before, she was tough enough to learn the ropes on her own.
Managing her own enterprise in her sixties, she went on to win her third Grammy Award for the 2017 gospel album *Sing It Now: Songs of Faith & Hope*, opened her three-story restaurant Reba’s Place in Atoka, Oklahoma, joined *The Voice* as a coach, and returned to network sitcom television in *Happy’s Place*.
Even after parting ways with the Music Row building they built together, McEntire continued to credit the decades she and Blackstock spent creating Starstruck, while proving past age sixty that she could sit at the head of her own table.